[368FA Advertising: less healthy food and drink]

[368FA  Advertising: less healthy food and drink]

[(1)     From the beginning of [1 October 2025], on-demand programme services must not, between 5.30 am and 9.00 pm, include advertisements for an identifiable less healthy food or drink product.

(2)     The prohibition imposed by subsection (1) does not apply in relation to advertisements included in on-demand programme services as a result of arrangements made by or on behalf of a person who is, at the time when the arrangements are made, a food or drink SME.

(3)     The Secretary of State may by regulations provide for further exemptions

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